NOW Realty Corporate World: Building Tomorrow's Landmarks Today

ICONIC EXCELLENCE. EXCEPTIONAL VALUE.

NOW Realty is a Pune-based real estate company focused on creating thoughtfully designed spaces that bring together quality, innovation, nature and contemporary living.

With a legacy spanning more than four decades, NOW Realty's approach to real estate goes beyond constructing buildings. It is about creating spaces that are designed to remain relevant, meaningful and valuable for generations.

About NOW Realty

Creating Timeless Spaces Since 1983

NOW Realty carries forward a real estate legacy that began in 1983. Over the years, the organisation has evolved with changing lifestyles, customer expectations and the transformation of Pune's real estate landscape.

Today, NOW Realty focuses on creating premium residential spaces that combine thoughtful planning, contemporary design, quality construction and a strong connection with the surrounding environment.

The company's philosophy is centred on creating timeless spaces—homes and communities designed not only for the present but also with future generations in mind.

Our Corporate Philosophy

More Than Real Estate. A Long-Term Commitment.

At NOW Realty, real estate development is guided by three core principles:

Integrity – Trust is fundamental to every property purchase. NOW Realty believes in transparent communication, responsible business practices and building relationships that extend beyond the transaction.

Innovation – The way people live continues to evolve. From architecture and planning to amenities and lifestyle experiences, NOW Realty aims to incorporate contemporary thinking while keeping functionality and long-term usability at the centre.

Impact – A real estate project becomes part of its surrounding community. NOW Realty's approach focuses on creating spaces that contribute positively to residents, neighbourhoods and the wider environment.

What Makes NOW Realty Different?

A Thoughtful Approach to Real Estate Development

Choosing a home is one of the most significant decisions a person makes. For a developer, that creates a responsibility that extends far beyond construction.

NOW Realty's approach brings together experience, design, quality, nature, lifestyle and long-term value.

Experience: With roots dating back to 1983, NOW Realty brings decades of experience to its real estate journey.

Design: Every development begins with an emphasis on planning, functionality and the experience of the people who will eventually inhabit the space.

Quality: Material selection, construction practices and project execution are important components of creating homes designed for long-term use.

Nature: NOW Realty's philosophy places emphasis on integrating nature into the living experience rather than treating it as an afterthought.

Lifestyle: A home should support the way people actually live—family gatherings, wellness, recreation, work and quiet personal moments.

Long-Term Value: The objective is to create properties that remain relevant as lifestyles, neighbourhoods and cities evolve.

Design & Architecture

Where Form Meets Function

Great architecture isn't simply about creating an impressive exterior. For NOW Realty, thoughtful design means considering how residents will experience a space every day.

Attention areas include space planning, natural light, ventilation, privacy, movement and circulation, views, outdoor spaces, community areas, lifestyle amenities and long-term functionality.

Partnerships That Strengthen Every Project

Bringing Expertise Together

Creating a premium real estate development requires expertise across multiple disciplines. NOW Realty works with professional partners across architecture, design consultancy, engineering, construction, material supply, financial services, project execution and compliance.

A strong development is the result of multiple specialised teams working toward a common objective.

Commitment to Quality

Building for Today. Designing for Tomorrow.

Quality in real estate isn't limited to the visible finishes inside an apartment. It begins with planning and continues through design, engineering, construction, execution and handover.

Quality-focused considerations include Planning → Design → Materials → Construction → Safety → Finishing → Customer Experience.

Sustainability & Responsible Development

Building With Nature, Not Against It

Modern real estate development has an important responsibility toward the environment. NOW Realty's philosophy places nature and healthy living among the considerations behind its developments.

Responsible development can include attention to efficient resource use, water management, energy efficiency, green spaces, natural light, ventilation, sustainable materials and responsible construction practices.

Industry Recognition & Corporate Associations

Recognised for Our Commitment

NOW Realty's corporate material highlights recognition for areas including design excellence, construction quality and customer satisfaction. The company also states that it is associated with CREDAI and the Indian Green Building Council (IGBC).

For a homebuyer, developer credibility matters. Corporate governance, regulatory compliance, documentation and transparent communication remain important elements of the property-buying experience.

NOW Realty & Pune

Building in One of India's Most Dynamic Real Estate Markets

Pune has developed into a major residential, educational, technology and employment destination. The city's changing infrastructure and growing employment ecosystem have contributed to demand for quality residential developments.

Within this landscape, NOW Realty has focused on premium residential opportunities in Baner and surrounding western Pune.

Our Flagship Address – 1 Presidential Sereno, Baner

Premium Residential Living in Baner

NOW Realty's 1 Presidential Sereno represents its current premium residential offering in Baner. The development includes 3 BHK, 4 BHK, 5 BHK and larger residences, positioned around premium living, expansive spaces and views toward the Baner-Pashan Biodiversity Park.

Key highlights: premium residential development in Baner; 3 BHK to larger luxury configurations; contemporary luxury living; large outdoor/deck spaces; premium lifestyle amenities; location near Baner-Pashan Biodiversity Park; RERA registered.

Designed Around People

Homes That Adapt to Modern Life

Today's homeowners expect more than a living room and bedrooms. Homes increasingly need to accommodate family time, remote work, fitness, entertainment, social gatherings, personal wellness, outdoor living and privacy.

NOW Realty's design philosophy aims to respond to these changing expectations by creating spaces that provide flexibility and functionality alongside premium aesthetics.

The NOW Philosophy

Time to Look at Life in a Different Context NOW

The word NOW represents more than a brand name. It reflects a philosophy of being present and experiencing life meaningfully.

NOW Realty believes that the spaces where these moments happen should be designed with equal thought and purpose.

That is the idea behind Creating Timeless Spaces.

Our Commitment to Homebuyers

From Property Search to Long-Term Ownership

Purchasing a home is a major financial and emotional decision. NOW Realty's customer-focused approach aims to provide clarity throughout the property-buying journey.

Homebuyers can expect attention to transparent information, professional assistance, documentation and customer support.

Why Choose a Real Estate Developer With Experience?

Experience Creates Perspective

Real estate is a long-term business. A property purchased today may remain part of a family's life for decades. That makes the developer's experience, approach to quality and long-term reputation important considerations.

With its journey beginning in 1983, NOW Realty brings decades of experience into its current approach to premium real estate development.

The objective remains consistent: Create spaces that stand the test of time.